Safari Marketing Strategy

Our safari marketing strategies are designed to increase your bookings and your profits.

We start by evaluating your business and needs, then create an action plan for you to achieve your goals and finally, help you to implement the plan.

We work in partnership with you to create a profitable safari operation, help you avoid costly mistakes, and keep you on the path to achieve your goals.


Marketing Strategy & Action Plan Tailored for Your Safari Operation

  • Create an Effective Marketing Strategy

    Develop a solid marketing plan that will be the foundation of your tourism success.

  • Have a Website That Generates Bookings

    Ensure your website is designed to be found, create excitement, build trust and convert prospects into clients.

  • Get Your Website Found on Google

    Optimise your website to show up on Google so people ready to book a safari can find your website.

  • Leverage Social Media to Promote Your Safaris

    Promote your safaris on massive social networks and encourage clients and fans to share your story.

  • Move to the Top of the TripAdvisor Listings

    Get regular great reviews, move to the top of your destinations rankings and manage your online reputation.

  • Use the Most Effective Marketing Strategy

    Use cost effective email marketing techniques to turn casual enquiries into confirmed bookings.

How it Works

  1. You provide information about your operation, destinations and tours along with samples of your marketing material.
  2. You will complete a questionnaire to enable us to learn about the challenges you are facing and to identify opportunities.
  3. We will talk it through with you to gain a better understanding of you and your business.
  4. We will prepare an online marketing strategy and action plans covering each aspect of online marketing that give you a step-by-step guide to success.
  5. After you’ve had time to review the strategy we will call to talk it through with you and answer any questions you might have.

What You Will Get

  • One-on-one consultation
  • Comprehensive review of your marketing efforts
  • Online marketing strategy
  • Detailed and realistic action plans
  • Regular newsletter with marketing tips

The strategy and action plans covers the key areas of online marketing for the tourism industry and includes a guide so you can take our recommendations and implement them yourself.

If you would like assistance, we’re available to help and a project plan can be developed based on your priorities and budget.

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Marketing Strategy


  • One-on-one consultation
  • Comprehensive review
  • Marketing strategy
  • Realistic action plan
  • Regular marketing tips

Let's Talk

Like to work together? Tell us a little about you and the project you'd like to work with us on.