Promote Your Safaris & Generate Bookings With Online Ads
Search Engine Marketing
The vast majority of holidays are started with a search on Google.
With thousands of safari operator websites and millions of searches happening each day your website needs to be visible to prospective clients so that you can generate bookings.
Search engine marketing is a very effective way to appear at the top of the search results and market your safaris
Get Noticed by Clients Who Are Actively Looking to Book a Safari
AdWords ads are displayed along with search results on Google, as well as on search and content sites in the vast Google Network.
The ads are targeted to display to people who are actively searching for a safari like yours.
Ads are displayed by Google when they relate to a search query made by a potential client.
You can choose keywords for which your ad will appear and specify the maximum amount you’re willing to pay for each click.
You pay only when someone clicks on your ad.
This means that Adwords is an efficient and cost effective way to advertise.
Facebook Advertising
Advertise to a Massive Network
Find new clients and build relationships with them through a social network of more than 1.8 billion people.
Facebook is increasingly popular with tourism operators and rightly so. It’s the number one social network with a massive community that you can market your safaris to.
It might be free to setup a Facebook Page but if you really want to get your marketing message out to the community you need to look at promoted posts and targeted Facebook ads.